BuyerNorthumberland County Council(ID: GB-SRS-sid4gov.cabinetoffice.gov.uk/By5B2FN2)
AwardedCFSME Friendly
Value
£43,000
Region
North East
Deadline
27 Jul 2026
Status
complete
Published
—
Contract Start
17 Aug 2026
Contract End
16 Aug 2028
CPV Classification
48000000Software package and information systems
Description
The requirement is for a cloud-based Audience Intelligence Platform to support the organisation in understanding and analysing audience behaviours, preferences, engagement, and demographic insights. The solution will enable more effective targeting of communications, improve audience engagement, and support evidence based decision making specifically around the upcoming budget.The requirement is for a cloud-based Audience Intelligence Platform to support the organisation in understanding and analysing audience behaviours, preferences, engagement, and demographic insights. The solution will enable more effective targeting of communications, improve audience engagement, and support evidence based decision making specifically around the upcoming budget.